Step-by-Step Tutorial
Complete Guide to
Local SEO with KML Circles
Follow these 5 phases to dominate local search results. Each step is designed to be clear, actionable, and results-driven.
1
Setup & Planning
- Find your business coordinates using Google Maps (right-click → copy lat/long)
- Define your service radius based on realistic coverage (start with 5-10km)
- Research and compile hyper-local keywords and neighborhood names
2
Generate KML File
- Enter your coordinates and set radius in the KML Generator
- Choose 25-50 points for optimal coverage and density
- Add your keywords, business info, and enable driving directions (20% of points)
- Click 'Generate KML' and download your custom file
3
Import to Google Maps
- Go to Google My Maps (mymaps.google.com) and create a new map
- Click 'Import' and upload your KML file to create a new layer
- Customize pin colors and styles to match your brand
- Add a descriptive map title and description
4
Publish & Embed
- Click 'Share' and set visibility to 'Public on the web'
- Click the menu (⋮) and select 'Embed on my site'
- Copy the iframe embed code provided
- Paste the code on your Service Area, Contact, or About page
5
Generate Citations Report
- Copy your public Google My Maps link
- Paste it into the 'Citations Report' tool
- Generate a detailed PDF/Excel audit of your map points
- Verify NAP (Name, Address, Phone) consistency across all citations
6
Publish & Embed
- Click 'Share' and set visibility to 'Public on the web'
- Click the menu (⋮) and select 'Embed on my site'
- Copy the iframe embed code provided
- Paste the code on your Service Area, Contact, or About page
7
Monitor & Optimize
- Submit your page to Google Search Console for indexing
- Track local rankings for 'near me' and geo-modified keywords
- Monitor performance over 2-4 weeks using ranking tools
- Refine your strategy based on data (adjust radius, add keywords, create more maps)
Ready to Get Started?
Create your first KML circle map in under 5 minutes and start seeing results in your local search rankings.
Launch KML Generator →